Meat Beirut
Butcher Shop
2023
Meat Beirut
Brand Strategy, Verbal Identity, Visual Identity, Illustration, Packaging
Meat Beirut, a Lebanese butcher shop in Dubai, brings tradition to life with a brand identity centered on a shepherd and his goat, complete with a tarboush—a symbol of cultural pride and quality. The branding combines a clean, vintage style with black and red tones, solid patterns, and hand-drawn illustrations, capturing the heritage and dedication behind every cut.